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Privacy Policy

[Last updated 24th May 2018]

1. Who are we?

We are Swatch Perfect - we own and operate this website. Our contact details are on our website and you can contact us at any time with questions about this policy by sending an email to contact@swatchperfect.co.uk with the subject line "Privacy questions".

2. Why does this policy exist?

This policy lets you know how we deal with your 'personal data' - the technical term for any information about an identifiable living person. Read on to find out what kinds of data we collect about you, how we use and protect it, who we disclose it to, and how you can access and rectify it.

Please do not use our website unless you are satisfied with this policy - if you do use our website, we will assume that you are satisfied and agree to the following policy.

3. Will we change our policy?

We may do - we reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.
If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

4. What information do we collect?

We collect and store the information you provide to us via forms on our website - this may include information such as your name, email address, delivery address, and phone number.

We also may receive and store certain information automatically when you interact with us. Examples of this include your internet protocol (IP) address used to connect your computer to the internet, connection information such as browser type and version, login details, details of your activity on our website with date and time stamps including the pages you visited, searches you made on our site, and goods purchased.

5. What do we do with your information?

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address. We will then use this information to fulfill your order to you, and should you have an issue, in some cases we may ask you to confirm this information to communicate with you effectively (for example, if you contact us via social media to check on the status of your order).

When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

With your permission, we may send you emails about our store, new products and other updates. You must give us expressed permission to do so, either by completing the email sign-up form on our website, or by giving us your consent to do so during the checkout process.

6. How do you get my consent?

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will ask you directly for your expressed consent.

7. How do I withdraw my consent?

If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at contact@swatchperfect.co.uk or clicking the unsubscribe link included at the bottom of every email we send you.

8. Are there any circumstances in which you would disclose my information?

We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.

9. What about third parties?

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.
However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.
For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.
In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.
As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.
Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

Our store uses Google Analytics to help us learn about who visits our site, approximately where they are located, and which pages are being looked at. We do not have access to personal identifying information (such as your IP address) through this service. We use this data to continually improve our site for our customers, and do not share it with any other third party providers.

10. What about Shopify?

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.
Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall. Only us and Shopify have access to this data.

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover.
PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
For more insight, you may also want to read Shopify’s Terms of Service (https://www.shopify.com/legal/terms) or Privacy Statement (https://www.shopify.com/legal/privacy).

11. What security measures are in place?

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

12. Cookie Policy

We and/or third parties use cookies and other tracking technologies on our website. A cookie is an identifier (a small file of numbers and letters) that is sent to your computer. Our website's functionality will be limited if you configure your browser to reject cookies - for example, we will not be able to save products added to your cart for you to return to later.

Here is a list of cookies that we use. We’ve listed them here so you that you can choose if you want to opt-out of cookies or not.
_session_id - unique token, sessional
Allows Shopify to store information about your session (referrer, landing page, etc).
_shopify_visit - no data held
Persistent for 30 minutes from the last visit, Used by our website provider’s internal stats tracker to record the number of visits
_shopify_uniq - no data held, expires midnight (relative to the visitor) of the next day
Counts the number of visits to a store by a single customer
cart, unique token, persistent for 2 weeks
Stores information about the contents of your cart.
_secure_session_id - unique token, sessional
storefront_digest - unique token, indefinite
If the shop has a password, this is used to determine if the current visitor has access.
PREF - persistent for a very short period
Set by Google and tracks who visits the store and from where

13. The age of consent

By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

14. Questions and contact information

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information, contact our team at contact@swatchperfect.co.uk